With years of experience as a surface pattern designer, illustrator, print designer, art director, and educator, Mister Fred is a true expert in his field. As Director of Deliberate Design, Fred brings his unconventional perspective and signature Mindful Design methodology to every project he takes on.
With a reputation for bold and arresting style, Fred has an innate talent for deconstructing complex ideas and products and transforming them into lively and engaging designs that captivate audiences.
He is dedicated to delivering exceptional results that not only meet but exceed client expectations, consistently going above and beyond to ensure that every project is a resounding success.
Beyond his remarkable design skills, Fred has a unique vision for using his artistry to make the world a more accessible and loving place. He believes that design has the power to inspire and connect people, and he channels his passion for this vision into every project he takes on.
Whether working with clients or collaborating with colleagues, Fred brings a warm and friendly demeanor to every interaction, building strong relationships based on mutual respect and trust.
With his exceptional communication and collaboration skills, he is able to bring fresh and innovative ideas to any project and inspire his team to achieve new heights of creativity and success.